Instagram’s latest App Threads has now crossed the 100 million users download mark within just five days. It becomes the fastest-growing social app. Earlier, Meta’s CEO Mark Zuckerberg revealed the app crossed 2 million users within two hours, 5 million users within four hours, and 10 million users within seven hours.
Currently, the app ranked top in both Google Play Store and Apple’s App Store. For your information, Threads is a new social media platform application from Instagram. The app works similarly as the popular platform Twitter.
The App will let you allow sing in the process directly from your Instagram account, the app lets you sign-up using your credentials and keep the username. All verified Instagram users also get to carry their verified badge to Threads.
Threads is where communities come together to discuss everything from the topics you care about today to what’ll be trending tomorrow. Whatever it is you’re interested in, you can follow and connect directly with your favorite creators and others who love the same things — or build a loyal following of your own to share your ideas, opinions and creativity with the world – Instagram Official Statement.
Threads Installation Count
This new Instagram Threads App has gained growth since its launch on July 5. Meta CEO Mark Zuckerberg mentioned that the app hit 2 million users in the first two hours, 5 million in four hours and 10 million in seven hours. It rose to 30 million and 70 million in subsequent days.
“Meta only needs roughly 1 in 4 Instagram users to use Threads monthly to make it as big as Twitter. It already has the scale, resources, and execution strategy to make that happen” said Jasmine Enberg, principal analyst at Insider Intelligence.
In terms of Twitter, it had clocked about 260 million monetisable daily active users (mDAU) as of November 2022. mDAU is Twitter’s own metric that measures people who see ads and hence is not directly comparable to the user base of Threads.