According to the information, Instagram short videos may stretch to align with direct competition. Reels videos currently have a maximum duration of three minutes.
As per the developer Alessandro Paluzzi, Instagram is experimenting with the possibility of uploading Reels that last up to 10 minutes.
Can Instagram Reels also last up to 10 minutes?
Meta, the parent company of Instagram, confirmed that the screenshots shared about the Reels extension are from an “internal prototype”, however, it did not specify when this change would be implemented.
By now it is clear that the boundaries between social networks are increasingly blurring and defining Instagram as a “photographic platform”, TikTok as a “short video platform” and YouTube as a “long video platform” makes less and less sense.
The goal of the major platforms is to offer the best “all in one” experience possible and for this they will continue to study each other and replicate the changes and features that have proved advantageous for the competition.
